Seraph PR Wins Two 2026 African Excellence Awards for Strategic Communications and Brand Reputation
Seraph Public Relations and Media has been recognised at the 2026 African Excellence Awards with two major distinctions, reinforcing the firm's g…
The SERAPH Model of Crisis Communication Writing: A Strategic Framework for Effective Crisis Communication
In today's fast-paced, hyper-connected world, a crisis can strike at any moment. How your organization communicates during these critical times c…
Why Executive Visibility Is Becoming a Reputation Strategy, Not Just a Personal Branding Exercise
Not long ago, many chief executives preferred to remain behind the scenes. Corporate communication was largely handled through press releases, compan…
Artificial Intelligence, Human Oversight: Why the Future of Communication Needs Both
Artificial intelligence has become one of the most significant developments in modern communication. From drafting press releases and analysing audie…
The Future of Corporate Thought Leadership: What Audiences Actually Want to Hear
Thought leadership has become one of the most overused terms in corporate communication. Almost every organisation claims to be a thought leader, eve…
What Every CEO Should Know About Reputation Before a Crisis Happens
Every CEO hopes their organisation never experiences a crisis. Yet every organisation, regardless of its size or industry, is vulnerable to unexpecte…
